Toyota is a Japanese automaker. The company was founded in 1937 to manufacture automobiles. At its peak, Toyota employed approximately 320,000 people worldwide. It is the world’s #1 automaker as judged by sales. Toyota also manufactures the Scion line of cars designed for a younger market.
Toyota became prominent in the USA in the Energy Crisis of the 1970s by producing, high-quality affordable compact cars. In the 1990s, Toyota began to branch out by adding many larger and more luxurious vehicles to its lineup, including a full-sized pickup, the Tundra of SUVs, The Sequoia, RAV 4, and Highlander. Toyota also makes a sport version of the Camry known as the Solara. The Scion brand is a group of affordable and sporty automobiles built primarily for young adults. In 1997, Toyota began production of the world’s best-selling hybrid car, the Prius. The Toyota Avalon is a luxury sedan and the Matrix and Yaris are economy models. The Corolla has been part of the Toyota lineup since 1968, and the Toyota Tacoma pickup is a familiar name. Scion currently produces the Scion xA, xB, tC, and xD.